
For the 2009 Gucci Campaign to Account UNICEF, Frida Giannini has commissioned columnist Michael Roberts to actualize a aftereffect to his accepted children’s book, Snowman in Paradise, which was appear in 2004. The new book, blue-blooded Snowman in Africa, will be alone on auction in Gucci food and on Gucci.com from November 16 through December 31, 2009. Gucci will accord 100% of the retail amount of the book to UNICEF.
Giannini has aswell advised absolute Gucci accessories as able-bodied as a Gucci Gift Card to account UNICEF, all of which are aggressive by Michael Roberts’ bewitched illustrations featured in the book. Two new average sized Gucci Joy handbags affection Roberts’ illustrations. Symbolic charms apery characters from the book act as key rings or add-on charms to any accessory. The accumulating aswell appearance baby covering goods, including a wrist wallet and bread purse. The Gucci Joy handbags and appearance accessories will be accessible in Gucci food from November 16 to December 31, 2009, and 25% of the retail amount of anniversary account will be donated to UNICEF.